Every figure on this page comes from a real Canadian heating or HVAC client, and each one links to the client's live website. None of them is a promise about your branches. What they show is that the methods we use, applied with discipline, have produced measurable results in heating markets. Below, each case is read the way a multi-location owner should read it: what it proves, and what it doesn't.
- A gas-boiler division built for CANRO Heat
GasBoilers.ca
- 26+ BC communities served
- 5.0★ from 76+ Google reviews
- 250% lead growth
CanroHeat.ca
- 2,000+ programmatic pages
BoilerPart.ca
- 180% organic traffic growth
- 3× leads in 90 days
BCWide.ca
- 400% organic traffic growth in 12 months
Roma Heating & Cooling
All case studies on HVAC.Agency
GasBoilers.ca: a division built inside a larger company
GasBoilers.ca is a gas-boiler division built for CANRO Heat. Its reach covers 26+ BC communities, and its rating stands at 5.0★ from 76+ Google reviews.
Why it matters to multi-location owners: this is the closest case to running a second brand or branch under one owner. A division has to stand on its own in search and with customers, while staying tied to the parent business. The same questions arise as with a new branch: what name it uses, which number rings where, and how its leads are counted separately.
What transfers: separate pages and presence for a distinct part of the business, and review requests built in from the start. What doesn't: the reviews and the community count belong to that client. A new branch starts at zero.
CanroHeat.ca: growth in the parent business
CanroHeat.ca recorded 250% lead growth.
Why it matters: CANRO Heat is the parent business behind GasBoilers.ca. Taken together, the two cases show a parent and a division both growing, rather than one cannibalising the other. That is the outcome a multi-brand owner wants and fears they won't get.
What transfers: keeping each brand's pages, profile and numbers distinct so they don't compete for the same searches. Our branch standards work exists to make that separation deliberate.
BoilerPart.ca: a page system at scale
BoilerPart.ca runs 2,000+ programmatic pages and grew organic traffic 180%.
Why it matters: a multi-location company has to produce many pages that are each genuinely useful, not copies. BoilerPart.ca shows that a well-structured page system can grow traffic at large scale.
What transfers: a consistent structure for location and service pages, with real, specific content on each. What doesn't: a heating company with five branches needs dozens of pages, not thousands, and each branch page must describe a real branch. See location pages and profiles.
BCWide.ca: speed in a new market
BCWide.ca reached 3× leads in 90 days.
Why it matters: opening a branch is a race against fixed costs. Rent and wages start on day one; leads take time. This case shows that a well-sequenced launch can move lead volume within a quarter.
What transfers: the launch order in our new branch service: numbers, page, profile, paid search, reviews. What doesn't: 90 days was that client's result, not a timetable for yours.
Roma Heating & Cooling: organic growth over a year
Roma Heating & Cooling saw 400% organic traffic growth in 12 months.
Why it matters: organic search is the slow, compounding channel. For a multi-branch company it is also where branches most often fight each other, with two location pages chasing the same city. This case shows what sustained, structured work can do in a year.
What transfers: patience, a content plan per location and a monthly review. What doesn't: traffic is not booked jobs. We report branch-level booked jobs alongside traffic, as explained under call routing and reporting.
Reading results honestly
Three rules for any results page, including ours:
- Ask what was measured. Traffic, leads and ROI are different things.
- Ask about the starting point. A 300% increase from a small base is not the same as from a large one.
- Ask what will be measured for you. We answer that one in writing before work begins.
The full case-study list is at HVAC.Agency. For costs, see pricing. We are a marketing and business consulting service, not a heating contractor.
Frequently asked questions
Are these results typical?
They are specific to each client's market, starting point and budget. We publish them as evidence of the method, not as a forecast for your branches.
Do you have case studies from multi-branch clients specifically?
GasBoilers.ca is the closest: a separate gas-boiler division built for CANRO Heat. The others show individual techniques, such as page systems or fast launches, that a multi-branch company applies at each location.
Can we contact these clients?
Their websites are linked so you can see the work live. We don't publish client contact details or quotes.
Where is the full list?
HVAC.Agency keeps the full set of case studies at hvac.agency/case-studies.